The European Commission has released a new study suggesting that there is no evidence linking illegal downloads of video games and other media affecting legal sales of said content. Conducted by research firm Ecorys across the EU, the survey reports that 51% of adults and 71% of minors in the EU downloaded or streamed illegal content. Lowering prices “would not change piracy rates” and also did not have an affect on consumers spending with 55% willing to pay market price or higher for the content.
Those of you interested in reading the report can find it here at a whopping 307 pages to weather through.
One section of the report actually claims that piracy has a positive effect on legal sales in the games industry. A table shows the displacement rate for video games is +24%, “implying that illegal consumption leads to increased legal consumption.”